An important part of Arctur's activities are counseling and analitic services, based on the experience accumulated trough all the years of working in the field of web. Often we were exploring the newest in the technology, and have even originated some concepts and terms in general use today.

Analitic and counseling services are often a part of wider project, usualy the very introduction to all other activities. Someimes, however, analisys and counseling are the project for themselves. Analysis and counseling are mainly focused on various web activities, strategies and modalities of web presence, finding new approaches to offer and sell services on the web, etc. The contents of services depends strongly on the customer. With business organisations most often we deal with the questions of effective web presence, the plans for selling services on the web, web marketing, and such. When we work with governmental institutions, national or regional, we usually work on questions of universal accessibility of web contents, on facilitating e-inclusion, strategies to lower the digital divide, and so on.

Counseling in one way or another is involved in almost any project: in the phases of planning a web system, marketing campaign or new application Arctur's expert advice customers and help them find the right way to successfuly concluded project.

Analytic and counseling services are offered on various fields of expertise:

analysis of web presence;

counseling on strategies of web presence;

web services;

advice and support with preparing web contents;

e-participation, and e-services for governmental institutions;

moderating discusion forums;

search engnes positioning;

B2B processes;

G2C processes;

IT supported project management;

project documentation for EU programmes projects, and test evaluation of EU programmes projects.

One of the forms for counseling services are also different workshops and seminars that Arctur organises for our customers.